Biography
Mr. Sriram, an Engineering Graduate from the University of Madras, 1994 batch and MBA from Loyola College of Business administration began his career in transportation & logistics sector as a young executive. During his initial five years, he had undergone extensive training on the design & engineering of trailers & truck applications within the group companies of Ashok Leyland. His innate entrepreneurship and interpersonal skills has enabled him to quickly rise to various managerial positions in the organization.
He was pioneer in designing hydraulically operated car carriers, and continued his innovative approach in commercializing the product in the market proving his engineering and marketing expertise. This synergy enabled him to quickly rise as Head of Marketing & after market. After a decade of experience in the truck application industry and his core competent capabilities created a position for himself as Head of Fully-built Solutions at Ashok Leyland Limited. During his tenure, he had developed many applications of trucks & buses making the business turnover to reach 5000 Million rupees in four years. His visionary perception and passion has helped to create RACE, a research and engineering consulting firm specializing trucks and bus applications in the year 2008 and now RACE Innovations (P) Limited is a corporate with a huge reputation in the industry. His ability to stay focused and strong customer support backed by robust delivery network has created a benchmark in the industry.
During his tenure, he has developed a significant reach and connect with all Majors OEM’s of trucks & buses, Component OEM, body builders across the country, industries, financial institutions, trade associations, government agencies, media publications. With his 22 quality years of experience in the transportation and logistics sector and his commitment to RACE as an organization will create lot of values to all our stakeholders.